Expert tips, strategies, and insights to help your landscaper business thrive in the digital age.
Introduction to Green Growth The Importance of Eco-Friendly Practices in Lawn Care In the evolving landscape of lawn…
Introduction to Lawn Care Branding in the Digital Age The evolution of landscaping digital branding The landscape of…
Introduction to Garden Care Social Media Trends The importance of social media in landscaping marketing In today’s digital…
Introduction to Innovative Outdoor Living Space Marketing for 2024 Overview of 2024 Outdoor Living Trends The landscaping industry…
Unveiling the Green Carpet The critical role of SEO in lawn care business growth In an era where…
Unlocking the Potential of Your Hardscape Business Understanding the landscape of hardscape marketing In today’s digital age, understanding…
Unlocking the Green Potential Understanding the Landscaping Market To effectively generate leads and grow your landscaping or lawn…
Introduction to 2024 Landscaping Marketing Trends The Evolution of Landscaping Marketing Over the years, marketing in the landscaping…
Unveiling the Best SEO Practices for Landscape Architecture Understanding Landscape Architecture SEO Landscape architecture SEO is an essential…
Introduction – Quenching The Thirst for Growth Understanding the importance of irrigation services marketing In today’s competitive landscape,…
Introduction to Landscaping Digital Marketing in New York Understanding the New York Landscaping Market The New York landscaping…
Introduction to Effective Garden Design Advertising Understanding the Importance of Digital Marketing for Landscapers In today’s digital era,…
We've spent over 15 years exclusively helping landscaping professionals grow their business. Our advice isn't generic - it's battle-tested strategies that have generated millions in new revenue for our clients.
We don't work with restaurants, dentists, or law firms. We focus 100% on landscaping and lawn care professionals, which means we understand seasonal cycles, service areas, and the visual nature of your work.
Our strategies have helped landscaping companies generate thousands of leads, dominate local search results, and build recognizable brands in their service areas.
Every article we publish includes specific tactics you can implement today. No fluff, no theory - just practical strategies that work for landscaping professionals.
Get answers to the most common questions landscaping companies ask about digital marketing, lead generation, and growing their business.
Most successful landscaping companies invest 5-10% of their revenue into marketing. For a newer company, we typically recommend starting with $1,000-$2,500/month focused on Google Business Profile optimization and local SEO, then scaling up as you book more jobs. Established operations often spend $3,000-8,000/month across multiple channels.
The most effective channels for landscaping companies are: 1) Google Business Profile and local SEO (captures ready-to-hire property owners), 2) Before-and-after photo marketing on social media, 3) Google Ads for immediate lead flow, 4) Reputation management and reviews, and 5) Email marketing for seasonal customer reactivation. The right mix depends on your market, specialty, and budget.
SEO for landscaping typically takes 3-6 months to show meaningful results. You'll usually see Google Business Profile improvements within 30-60 days, while organic website rankings for competitive terms like 'landscaper in [city]' take longer. The good news is that once you rank, you get leads without paying per click.
Extremely important. Landscaping is a visual business - property owners choose based on seeing your work. Before-and-after photos are your most powerful marketing asset. Every project should be documented with quality photos for use across your website, social media, and advertising.
Very important. 88% of consumers trust online reviews as much as personal recommendations. Focus on getting reviews on Google (most important for SEO), Facebook, and Yelp. Aim for 25+ reviews with a 4.5+ star average to stand out. After every completed project, have a system to request reviews from satisfied customers.
Both have their place. Paid advertising (Google Ads, Facebook Ads) delivers immediate leads but stops when you stop paying. Organic marketing (SEO, content, social) takes longer to build but creates lasting lead flow. We recommend landscaping companies start with a foundation of organic marketing, then layer in paid advertising to accelerate growth and fill seasonal gaps.
Get a free website analysis and discover how we can help you attract more customers and dominate your market.
No contracts • No obligations • 100% free consultation
